Inspired by my previous example of a Converse ad, I decided to make a video that caters to New Year's Eve sales. The concept of the video starts with a countdown of New Year's Eve memories, then transitions into activities that inspire the viewer for the upcoming year while still wearing Converse shoes.
To produce the video, I utilised DaVinci Resolve, a video editing software I have experience with. For the writing, I used Canva to maintain consistency with my previous work.
Overall, this was a brief project, and I believe that given more time, I could have created a more seamless video with better audio transitions. Additionally, I would have been able to access more stock content, giving me a broader range of options. For future projects of this nature, I would consider using Canva and seeing how it compares.
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